Lavender pricing

Lavender offers a free plan with paid upgrades. You can start for free and pay only when you need higher limits, advanced features or team seats.

What you get on the free vs paid plan

Lavender's free plan lets you use email coaching and personalization without paying. Paid plans typically unlock higher usage limits, advanced capabilities and team or collaboration features — the things you tend to hit once the tool becomes part of your daily workflow. That makes the free tier a genuine way to evaluate Lavender before you spend anything.

Is Lavender worth the price?

Lavender is most praised for real-time email scoring. The most common caveat is that focused only on email. Whether it is worth paying for comes down to how central sales is to your work: use it daily and a paid plan usually pays for itself; reach for it only occasionally and you are better off starting with the free tier and the cheaper alternatives below.

AI Sales pricing compared

Of the 2 comparable sales tools below, 1 offer a free or freemium plan and 1 are paid-only. Lavender itself is freemium, so you can start without a credit card. If price is your main constraint, Apollo are worth a look first.

Lavender pricing: FAQ